🎙️ Welcome back to Lunchtime BABLing, where we bring you the latest insights into the rapidly evolving world of AI ethics and governance! In this episode, BABL AI CEO Shea Brown and VP of Sales Bryan Ilg delve into the intricacies of the newly released NIST AI Risk Management Framework, with a specific focus on its implications for generative AI technologies. 🔍 The conversation kicks off with Shea and Bryan providing an overview of the NIST framework, highlighting its significance as a voluntary guideline for governing AI systems. They discuss how the framework's "govern, map, measure, manage" functions serve as a roadmap for organizations to navigate the complex landscape of AI risk management. 📑 Titled "NIST AI Risk Management Framework: Generative AI Profile," this episode delves deep into the companion document that focuses specifically on generative AI. Shea and Bryan explore the unique challenges posed by generative AI in terms of information integrity, human-AI interactions, and automation bias. 🧠 Shea provides valuable insights into the distinctions between AI, machine learning, and generative AI, shedding light on the nuanced risks associated with generative AI's ability to create content autonomously. The discussion delves into the implications of misinformation and disinformation campaigns fueled by generative AI technologies. 🔒 As the conversation unfolds, Shea and Bryan discuss the voluntary nature of the NIST framework and explore strategies for driving industry-wide adoption. They examine the role of certifications and standards in building trust and credibility in AI systems, emphasizing the importance of transparent and accountable AI governance practices. 🌐 Join Shea and Bryan as they navigate the complex terrain of AI risk management, offering valuable insights into the evolving landscape of AI ethics and governance. Whether you're a seasoned AI practitioner or simply curious about the ethical implications of AI technologies, this episode is packed with actionable takeaways and thought-provoking discussions. 🎧 Tune in now to stay informed and engaged with the latest advancements in AI ethics and governance, and join the conversation on responsible AI development and deployment!